Thanks for stopping by! To help publishers, brands and agencies drive engagement, create purchase intent and deepen brand loyalty from print — Digimarc has added two new tools to the Online Services Portal (OSP): Pop-Up Label Overlay and Menu Button Overlay.

Multiple Hot-spots

Digital watermarks can be used to create multiple hot-spots within a single ad, image, or whole page. The hot spots will initiate a pop-up label to appear onscreen when the user's smartphone is rolled over the watermarked region. This allows consumers to select the product or item of most interest and — with one tap of the label — access specific product information, ultimately increasing conversion rates.
Watch this Video Demonstration

Multiple Experiences

Provide consumers with an interactive menu directly from a single watermarked image or block of text. The menu can offer a range of optional experiences, such as: the ability to learn more about a specific product or item, watch a video tutorial, obtain directions to a specific address or store location, list other retailers where a certain product is available, add an event to a calendar, share via social media, and more.
Watch this Video Demonstration